Briefing: "This company is an "umbrella" company for IT ventures, so it doesn't really have its own products, but is a stable for various IT innovation. Hence, the target audience is investors, corporate partners, etc.
The brand should convey: - confidence - optimism - innovation - youthful vibrance
We would *prefer* the brand to focus on wording/lettering, rather than having any graphical logo, BUT we're not rigid on this. If you can come up with a good, *original* graphical logo we'd happily consider it. It's just our experience that the type of brand we have in mind is more about the wording/lettering.
What do you think? I tried to keep it simple. Even though some of my inhouse feedback warned me that those "e" characters could be mistaken for an "a", I still bet on that shape. I'm a stubborn motherf&#!+!!
this really caught my eye, awesome work. Would you be interested in designing a brand for my new venture? Please let me know what you would charge for logo design + color scheme + iconic graphic (similar treatment for ephex). Thanks!
Josh (josh@pagehubs.com)